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Problem: This project’s main goal was to revive the aged user interface & visual design of the Sony Music Box WAP 1.0 application. In mobile years, the app was elderly and needed updating to match the new BREW application Sony & Dada Entertainment’s on-deck products & marketing division were developing.
Solution: Working with the on-deck & marketing directors, we first stripped down the amount of steps users needed to purchase content. Afterward, we then modernized the layout to match the BREW application and current Sony branding, bringing joy to both sides of the project table.